Helping local businesses get off the ground is my passion as this creates economic benefit for not just them but 6 or 7 other businesses… this is known as the Regional Economic Multiplier Effect.
The Regional Economic Multiplier Effect estimates that £1 spent locally with another local business will be spent with a further 5 or 6 businesses, each benefiting from the £1… therefore being worth £6 or £7 to the local economy. Spending that £1 with a large organisation with routes elsewhere means that it goes straight out of local circulation and into a different economic eco-system, having a minimal impact locally.
Ever the optimist, it would be great to be part of an eco system where this sort of mentality was predominant…
We moved to Sidmouth last summer and so we’re heading for our 2nd Christmas in the town and I’ve been doing some regular work for Phil the Barber… I am currently trying out WooCommerce on WordPress so we can create a retail platform on his website… using my EX10 to try things out and in a few weeks his revised site should be all ready to go.
Do make sure you treat that special bloke in your life to some Christmas goodies… or that special woman 😉